UACS SBEM project: Analysis of an E-commerce Company
During the facilitation of the project “Analysis of an E-commerce Company”, as a part of the subject “Introduction to Electronic Business”, second-year UACS students were on a working visit to the companies FashionGroup, Vendor, and Fitguru, where through discussion they identified the main points of the business models that these companies apply, discussing the profile of the Macedonian online buyer, as well as the trends of the Macedonian online market.