INSTRUCTORS:
Svetlana Petrovska, PhD
Professor of Management Practice, Industry ExpertCategories
Finance and Banking , HRM , MA in Human Resources , MA in Management , Management , Marketing , MBA Finance , MBA General Management , MBA HRM , MBA Management , MBA MarketingThis course introduces students to the concepts and principles of Strategic Management. Students will finish this course being able to understand and apply the 3 steps approach required to assess, select and implements strategy. To achieve this objective, this course mixes learning sessions (courses) and business cases that enable an assessment of the strategic management thinking. Strategic management relies heavily on assessment and choices between available options; putting into practice strategic management thinking is therefore compulsory and requires spending a lot of time on business cases.