Enhancing the academic journey, students attending Market Research and Marketing Communications and Media Classes at UACS had the privilege of participating in a lecture by Mr. Filip Stankovski, Marketing Director of Flamingo Casinos. As a guest lecturer of Asst. Professor Nadica Jovanovska Boshkovska, Mr. Stankovski shared valuable insights during the session. He shared his marketing expertise, discussing his digital marketing journey with Makedonski Telekom and his shift to analog marketing in the gambling industry. The session delved into industry challenges and solutions, giving students practical insights into navigating the dynamic field of marketing.